Rembrand CEO Omar Tawakol - why product placement works better than traditional ads
Hosted by
Auren Hoffman
Omar Tawakol is the CEO and founder of Rembrand, an AI-powered virtual product placement company. He founded BlueKai, a data management platform acquired by Oracle for $400M+ in 2014, and Voicera, an AI meeting assistant acquired by Cisco in 2019. He currently serves on the board of The Trade Desk and as a General Partner at super{set}.
In this episode of World of DaaS, Omar and Auren discuss:
- Why virtual billboards work better than 3D product placement
- How AI eliminates two-year product placement negotiations
- Why virtual placement grew 10x faster internationally than in the US
- The mistakes repeat founders make at scale
Looking for more tech, data and venture capital intel? Head toworldofdaas.com for our podcast, newsletter and events, and follow us on X@worldofdaas.
You can find Auren Hoffman on X at@auren and Omar Tawakol on X at @otawakol.
Editing and post-production work for this episode was provided by The Podcast Consultant (https://thepodcastconsultant.com)
