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The design process is dead. Here’s what’s replacing it. | Jenny Wen (head of design at Claude)

Jenny Wen leads design for Claude at Anthropic. Prior to this, she was Director of Design at Figma, where she led the teams behind FigJam and Slides. Before that, she was a designer at Dropbox, Square, and Shopify.
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We discuss:

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Episode transcript: https://www.lennysnewsletter.com/p/the-design-process-is-dead
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Archive of all Lenny's Podcast transcripts: https://www.dropbox.com/scl/fo/yxi4s2w998p1gvtpu4193/AMdNPR8AOw0lMklwtnC0TrQ?rlkey=j06x0nipoti519e0xgm23zsn9&st=ahz0fj11&dl=0
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Where to find Jenny Wen:

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Where to find Lenny:

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In this episode, we cover:
(00:00) Introduction to Jenny Wen
(04:23) Why the traditional design process is dead
(06:33) The two new types of design work
(10:00) How widespread this shift will be
(13:00) Day-to-day life as a designer at Anthropic
(18:45) Jenny’s AI stack
(20:03) Why Figma still matters for exploration
(22:25) Advice for working with engineers
(24:19) How to maintain craft, quality, and trust in the AI era
(27:35) Will AI ever have “taste”?
(31:38) The future of chatbot interfaces
(35:33) Moving from director back to IC
(41:00) The 10-day build of Claude Cowork
(46:06) Hiring: the three archetypes
(50:44) Advice for new and senior designers
(54:42) The value of “low leverage” tasks for managers
(57:52) Why the best teams roast each other
(01:01:45) The legibility framework
(01:07:22) Lightning round and final thoughts
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Referenced:

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