Plain English with Derek ThompsonThe RingerAll episodes

Why Things Become Popular, with Chuck Klosterman

WithChuck Klosterman

Hosted byDerek Thompson

What makes a hit a hit? Why do some bands make it while others fade into obscurity? Chuck Klosterman’s new book imagines an alternate history of 20th century music and uses it to explore why some things become popular and just how much culture depends on chance.

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Host: Derek Thompson
Guest: Chuck Klosterman
Producer: Devon Baroldi
Additional Production Support: Ben Glicksman

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